Google has removed “Next” from Google Merchant Center Next and it is now to be known as just Google Merchant Center. Google announced this over here saying, “The platform you use today will simply be referred to as Google Merchant Center.”

Google seems to be rolling out the new Generative AI controls in Google Search Console to sites outside the United Kingdom. It initially launched a month ago only for .co.uk based sites but now we are seeing it roll out for some (not all) sites based in the US and other countries.

Google is testing placing favicons in the sitelinks portion of the sponsored results from Google Ads. Generally, we only see the favicon in the main sponsored or organic listing, but here Google is testing showing favicons for all the links in the sponsored results grouping, including all the sitelinks.

Google announced it has expanded Search campaigns for Travel to an open beta for the Things to Do and Events verticals. This brings you Search and AI Max features for those types of campaigns.

Google’s new Category and Sale Duration structured data properties give merchants a way to rank more precise product data. The post Google’s New Merchant Listing Structured Data Improves SEO appeared first on Search Engine Journal .

Losing search term visibility?

YouTube edged past Spotify as the podcast service UK listeners use most, the first time it has led on record, according to new data. The post YouTube Moves Ahead of Spotify As UK’s Top Podcast Service appeared first on Search Engine Journal .

Google’s Nick Fox said Search saw its highest usage on record during Argentina’s comeback win over Egypt at the World Cup. The post Google Says Search Hit All-Time Usage High During World Cup appeared first on Search Engine Journal .

Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for attractions and ticket sales. The post Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events appeared first on Search Engine Journal .

Search marketer Tom Critchlow says AI Search is exposing the question of whether SEO still owns GEO outcomes.