Google has just announced the release of the August 2026 spam update and said it should only take a few days to roll out. This is a global update and is expected to impact all languages.

AI assistants turn contextual prompts into multiple queries, making buyer decisions and sub-questions more valuable content targets than raw keyword volume. The post Why Search Volume Is Screening Out Your Best Content Opportunities appeared first on Search Engine Journal

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Here is a recap of what happened in the search forums today…

ChatGPT’s search behavior is starting to look like E-E-A-T.

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As expected, Google is now enabling those with Google Search Profiles to edit their handle, their short name. This is available by going to your Google Search Profile, click Edit profile and then next to your @handle, click Edit.

Google is testing underlining and maybe hyperlinking the word in the related searches for section of the search results. Normally, that section is not underlined, but for some reason, Google is testing underlining the query.

Sometimes when you look at the ads within OpenAI’s ChatGPT, you might notice an ad from one advertiser first loads and then it quickly blinks and loads a different advertiser. I suspect this is a bit of a deficiency with the ad server, but I am not certain.

Google is dropping support for Euro-denominated check payments for AdSense publishers after August 7, 2026. Google wrote this as a note in this document saying, “Effective August 7, 2026, Google will no longer support Euro-denominated check payments.