Google Ads is adding new AI Max related columns to the Google Ads reporting console. The columns include brand inclusions, locations of interest, commission and optimized targeting.

Google Ads now lets advertisers set up Conversion Lift measurement themselves. Google updated its help documentation to say that you no longer need a Google Ads representative to set up Conversion Lift measurement; you just need at least 1,000 observed conversions and a $5,000 budget.

The Google September 2026 spam update is now done rolling out. It started on Thursday, September 28, 2026 at around 12:00 pm ET and completed on October 8, 2026 at 4:37 am ET

Decide which link building tactics to keep or cut for 2027. Join Resolve for a free webinar on off-page SEO, rankings, and AI visibility. The post Link Building Strategies for 2027: What to Keep and Cut appeared first on Search Engine Journal

OpenAI is rolling out GPT-6 in ChatGPT with Intelligent UI, which can add visuals and interactive tools to answers.

Google opened its SynthID Detector to everyone, allowing users to check images, video, and audio for watermarks from Google and partner AI tools. The post Google Opens Its SynthID Watermark Detector To The Public appeared first on Search Engine Journal .

Consolidate redundant PPC campaigns to give Smart Bidding stronger signals without erasing the business distinctions that keep your account profitable. The post Why Legacy PPC Account Structures Are Sabotaging Your Smart Bidding Strategy appeared first on Search Engine Journal .

Is another major Google update coming? The documentation changes, spam update pace, and Google’s own statements all point the same way. The post Prediction: The Next Massive Google Update Is Around The Corner appeared first on Search Engine Journal .

Is another major Google update coming?

Here is a recap of what happened in the search forums today…