AI changed the buyer in 18 months. Most businesses still run on 12-month plans. Here’s where the gap shows up and why it keeps widening.

Here is a recap of what happened in the search forums today…

Google has data, chips and cash to lead in AI. The real question is whether it will disrupt the Search business that pays for everything

Gemini’s new UTM parameters give site owners clearer attribution for traffic coming from Google’s AI platform.

Understand the most common structured data mistakes that hurt AI visibility and how to avoid them The post What Are Common Structured Data Mistakes That Hurt AI Visibility? – Ask An SEO appeared first on Search Engine Journal .

There seems to be a bug with Google Local Service Ads showing ads from advertisers who are not targeting specific locations. With Local Service Ads, an advertiser can say they serve a specific city or location, but Google seems to be showing ads from advertisers who do not serve in those locations.

Here is the big Google webmaster report for October 2026, where I recap the most important organic and webmaster-focused Google Search news for the past month. Clearly, the Google September 2026 spam update, which started off strong and is still rolling out, is the big ticker. But we also have other unconfirmed Google updates to cover.

Google antitrust ruling shows how publishers can allege real harm yet still fail in a federal court. The post Judge Acknowledges Publisher Harm But Dismisses Google Antitrust Claims appeared first on Search Engine Journal

Join CTM on October 13 to learn how first-party customer data can earn AI citations, improve FAQ content, and reveal which clicks become leads.

Cloudflare’s Monetization Gateway charges AI agents per request in a closed beta, and Pay Per Use pays publishers for the AI uses that buyers report. The post Cloudflare Moves Monetization Gateway & Pay Per Use Into Beta appeared first on Search Engine Journal .