Author Archive

How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features via @sejournal, @LisaRocksSEM

2025/05/08

Understand how Google Ads automation works and how to shape your ad copy for better performance. The post How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features appeared first on Search Engine Journal .

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Google Analytics Real Time Reporting Lagging Again

2025/05/08

Google Analytics real time reporting seems to be lagging again this morning. I woke up to a ton of complaints on social about the real time reporting reports in GA4 are simply not working as expected.

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Google Disputes News That Search Engine Use Is Falling via @sejournal, @martinibuster

2025/05/08

Google pushed back against news reports of shrinking Search demand, pointing to “overall” search query growth and feature adoption The post Google Disputes News That Search Engine Use Is Falling appeared first on Search Engine Journal .

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SEO Topic Clusters: Complete Guide, Examples & Free Templates

2025/05/08

Struggling to organize your content for better SEO performance? Learn how topic clusters boost rankings, authority, and conversions—plus grab free templates to start now.

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Apple May Add AI Search Engines to Safari As Google Use Drops via @sejournal, @MattGSouthern

2025/05/07

Apple is exploring AI search engines like ChatGPT for Safari, signaling a shift from Google’s $20B deal. How will this reshape search competition?

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ChatGPT Leads AI Search Race While Google & Others Slip, Data Shows via @sejournal, @MattGSouthern

2025/05/07

ChatGPT leads the AI search market with an 80% share, while traditional search engine use reportedly declines. The post ChatGPT Leads AI Search Race While Google & Others Slip, Data Shows appeared first on Search Engine Journal

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Daily Search Forum Recap: May 7, 2025

2025/05/07

Here is a recap of what happened in the search forums today…

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Factors To Consider When Implementing Schema Markup At Scale via @sejournal, @marthavanberkel

2025/05/07

Structured data isn’t just for rich results; it helps AI to understand. Learn how Schema Markup at scale drives visibility, authority, and real business outcomes. The post Factors To Consider When Implementing Schema Markup At Scale appeared first on Search Engine Journal .

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Google Held Another Google Creator Summit – This Time In D.C.

2025/05/07

Google held another Google Creator Summit where they invited 7 creators on a fully paid expense trip to their Washington, D.C. office to spend the first two days in some larger Small Business Summit and then day three with Danny Sullivan, Paul Haahr and I believe HJ Kim from the Google Search team.

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Google Search Results Page With Large Sponsored Results Ad Grouping

2025/05/07

Google is testing showing a large “Sponsored results” header in the search results that can lead to more search results and grouping various Google search ads together.

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