Google’s John Mueller posted a clarification on how and when Google processes the removal requests, or exclusion requests, you make in your robots.txt.
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Google: URLs Excluded By Robots.txt Aren’t Removed Until URLs Are Individually Reprocessed
Mar 23
22
Microsoft’s new search advertising solution for retailers can improve campaign performance with category-based targeting and boosted bids. The post Microsoft Introduces Category-Based Targeting For Search Ads appeared first on Search Engine Journal .
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Microsoft Introduces Category-Based Targeting For Search Ads via @sejournal, @MattGSouthern
Mar 23
22
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Google Cow
It’s a great time to be a B2B content marketer. The appetite for content marketing within B2B audiences is high, and content marketers say it remains by far the best tactic in terms of ROI . But as content marketers we have to tread carefully: to paraphrase the old proverb, an opportunity is just a crisis waiting to happen.
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Feeding Today’s Hunger For Better B2B Content Marketing Experiences
Mar 23
22
Get pro tips on how to increase your brand authority by publishing unique, relevant, and authoritative content that gets referenced and cited by others. The post The Top 3 Ways To Build Authority By Going Beyond Just Link Building appeared first on Search Engine Journal
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The Top 3 Ways To Build Authority By Going Beyond Just Link Building via @sejournal, @lorenbaker
Mar 23
22
In a recent AudioEye survey of 500 business leaders and web professionals, 70% said that “cost” was their main concern when it came to digital accessibility. Many of the respondents also thought they would have to rebuild their website from the ground up in order to deliver an accessible browsing experience. This perception of digital accessibility as a cost center without an easy remedy is one of the reasons that just 3% of the internet is accessible to people with disabilities, despite the 1.3 billion people globally who live with a disability.
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The ROI of Digital Accessibility
Google Search Console to show event rich results errors for missing locations 2022: Google Search Console’s rich results report could now show you more warnings for event structured data markup if the event is missing a location.
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This day in search marketing history: March 22
Google is adding a new “ranking” section to the Google Search Status dashboard it launched last December . The new ranking section will include active and historical Google algorithm updates , so that you can see what changed with Google Search related to ranking, not just crawling, indexing or serving.
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Google Search Status Dashboard to gain ranking update history
TikTok updated its Community Guidelines to include new rules related to AI-generated content and how public figures can be used for artistic and educational content. The post TikTok Updated Community Guidelines To Include AI Content appeared first on Search Engine Journal
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TikTok Updated Community Guidelines To Include AI Content via @sejournal, @kristileilani
Is TikTok the only company that poses a threat to U.S. users
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Should Congress Investigate Big Tech Platforms? via @sejournal, @kristileilani