YouTube introduces 30-second non-skippable ads on connected TVs, capitalizing on consumption shifts. The post YouTube Introduces Non-Skippable 30-Second TV Ads appeared first on Search Engine Journal
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YouTube Introduces Non-Skippable 30-Second TV Ads via @sejournal, @MattGSouthern
The Privacy Sandbox initiative, a project led by Chrome, is introducing new key relevance and measurement APIs to Chrome Stable. This move is scheduled for the third quarter of 2023, with the spotlight focused on Chrome Stable 115 as the specific launch pad.
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Google Chrome will soon add 6 relevance and measurement APIs
Google Analytics 4 (GA4) has made significant enhancements to the audience builder. New dimensions and metrics, enhanced alternatives for manipulating event value and event count, and a novel option to match dates have been added. Here’s what’s new.
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Google Analytics 4 audience builder gets a refresh
Montana Governor signs bill banning TikTok, marking the first such state-level ban in the US, with mixed reactions and implications. The post TikTok Faces State-Level Ban In Montana appeared first on Search Engine Journal .
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TikTok Faces State-Level Ban In Montana via @sejournal, @MattGSouthern
Find out if Google’s newest requirement in the EEA and UK affect your existing Consent Management Platform and ad serving eligibility.
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Google Ads Requirements: Update For EEA & UK via @sejournal, @brookeosmundson
Google will start removing inactive accounts that have been dormant for two years.
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Google To Remove Inactive Accounts via @sejournal, @brookeosmundson
As someone who has built a career in SEO , it is hard for me to write the words “death” or “dying” and SEO in the same sentence.
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The future of SEO and why it’s not dying
As someone who has built a career in SEO , it is hard for me to write the words “death” or “dying” and SEO in the same sentence. Yet, here I am with one of those topics… I’m here to talk about what is to come in SEO, as prophetic as that sounds, based on the context of the past and what we’re currently seeing. Change is scary
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The future of SEO and why it’s not dying
Generative AI and large language models are set to change the marketing industry as we know it. To stay competitive, you’ll need to understand the technology and how it will impact our marketing efforts, said Christopher Penn, Chief Data Scientist at TrustInsights.ai, who spoke at The MarTech Conference .
For the past couple of days or so, maybe starting as early as May 16, 2023 through today, May 18, 2023, I am seeing significant signs of another unconfirmed Google search ranking algorithm update.
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Google Search Algorithm Ranking Volatility Around May 17th (Unconfirmed)