Apr 23
7
I’ve been excited about ChatGPT , its API , and its SEO applications – everything from local SEO to title tags and content editing .
View post:
21 best ChatGPT alternatives
As new ad solutions with in-depth data tracking emerge, the chasm between brand and performance marketing has narrowed. Connected TV, for example, creates high-impact brand awareness and can be used as a performance tool, moving viewers down the funnel. Even SEO whizzes may be surprised to find the symbiotic relationship between their current strategy and CTV.
See the original post:
Webinar: How CTV can boost performance for SEOs by Cynthia Ramsaran
The race toward AI-powered search is heating up. Microsoft has Bing Chat while Google has Bard . Yet, many are concerned about what all these developments mean for content creators and the larger publishing industry .
View original post here:
How SEOs can embrace AI-powered search
Note I recorded and wrote this recap on Wednesday but scheduled it to go live on Friday morning, and I am offline for Passover. I posted the monthly Google Webmaster report…
Go here to see the original:
Search News Buzz Video Recap: Unconfirmed Google Update, Bard & Bing Chat Upgrades & More SEO & PPC Search News
Whether they’re buying online or in a store, more shoppers rely on review content to help them make smart decisions on almost any purchase.
Follow this link:
How to create review content that’s helpful for users and Google
I don’t know if this is new (sorry Mordy) but Google is showing this blended local finder result set that seems to bridge two or more different but similar queries in the same set of results and then Google shows a line of text on what the local results are matching on.
Follow this link:
Google Local Finder With Blended Query Results
When you see product results in the Google Search results, sometimes on mouse over, the images will rotate when there are more than one product image available. Google is testing giving searchers the ability to click to the next image, as opposed to the image automatically sliding by itself.
Read more:
Google Tests Slider Buttons For Product Result Thumbnail Images
Google is testing new placements for the request a quote feature in the local search results. I am not sure how new this is, but Joy Hawkins, a local SEO expert, said it was new, and I trust her.
Read the rest here:
Google Local Search Tests New Placement For Request Quote Buttons
Google has let you book reservations within the local pack and via Google Assistant for a while now. But what may be new is that Google may show you if you have already booked reservations in the local pack, if you booked those reservations using the reserve with Google feature.
Go here to see the original:
Google Local Pack Displays Booked Reservations
Google’s John Mueller said people searching for your brand name and a keyword phrase does not help you rank better in Google Search or perform better SEO-wise. So having people search for your brand name followed by a keyword phrase won’t help you rank better.
Excerpt from:
Google: People Searching For Your Brand With Keywords Don’t Help You Rank