Feb 23
24
Google’s John Mueller was asked if it would help with web rankings in Google to embed reviews from sites like Facebook, Bing, Google, etc on your web site. John said, no, not for web search and he also warned us about not using structured data on those third-party site reviews.
Read the original post:
Google: Embedding Local Reviews Collected By Third Parties Does Not Help With Web Search Rankings
Google has updated the site move related search documentation this week.
View post:
Google Site Move Documentation Updated
Did you know that (1) over 50% of the Google search business goes through an Apple device and (2) Google also gives Apple a share of the Chrome iOS (and Mac) revenue as well?
The rest is here:
Report: Over 50% Of Google Search Business Flows Through Apple Devices
See the original post:
Bardogs Show At The Google Zurich Office
Millennial and Gen Z B2B buyers are many and demanding online [Report] 64 percent of business buyers are in the millennial and Gen Z demographic, with the B2B buyers in these groups more likely to express dissatisfaction relating to purchase experiences than those in older groups — two of several findings of interest to B2B marketers contained in newly-published Forrester report data. Digital Commerce 360 The Most Impactful Trends of 2023, per Agencies 69 percent of marketing executives have said that short-form video is the 2023 trend that will have the greatest impact on clients and the marketing industry, while 43 percent pointed to influencer marketing as a trend expected to have strong impact, with 43 percent having also pinpointed the smarter delivery of personalized experiences, according to recently-released survey data
Learn how to use this online speed-testing tool to track and analyze your site’s speed and performance. The post GTmetrix: How To Use The Speed Test Tool appeared first on Search Engine Journal
Read the rest here:
GTmetrix: How To Use The Speed Test Tool via @sejournal, @tessabonacci
This week, Shawn talks you through the ways your site structure, your sitemaps, and Google Search Console work together to help Google crawl your site, and what you can do to approve Googlebot’s efficiency. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Howdy, Moz fans. Welcome to this week’s edition of Whiteboard Friday, and I’m your host, SEO Shawn
See the rest here:
Helping Google Navigate Your Site More Efficiently — Whiteboard Friday
Google unleashes the Panda algorithm In 2011, Google released an algorithm update that would eventually become known as the Google Panda Update. Google had been facing mounting criticism over content farms earning top rankings in Google with “shallow” or “low-quality” content.
Continued here:
This day in search marketing history: February 24
Feb 23
23
Google clarifies guidance on Discover traffic to increase emphasis on helpful content and the Helpful Content System The post Google Updates Guidance On How to Qualify For Discover Traffic appeared first on Search Engine Journal .
Read more from the original source:
Google Updates Guidance On How to Qualify For Discover Traffic via @sejournal, @martinibuster
Discover how to optimize your LinkedIn presence with new SEO tools, content display options, and newsletter features. The post LinkedIn Introduces SEO Tools For Articles appeared first on Search Engine Journal
More:
LinkedIn Introduces SEO Tools For Articles via @sejournal, @MattGSouthern