Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. FYI…
See the original post:
Daily Search Forum Recap: February 17, 2023
Google is warning against using 404 and other 4xx client server status errors, such as 403s, for the purpose of trying to set a crawl rate limit for Googlebot. “Please don’t do that,” Gary Illyes from the Google Search Relations team wrote .
See the original post:
Google warns against using 403 or 404 status codes for Googlebot crawl rate limiting
Feb 23
17
During a recent private meeting with a leading ad agency, Microsoft presented a demo of the updated Bing and revealed its intention to permit paid links within search result responses, according to an anonymous ad executive who attended the meeting. Big plans for the future.
Go here to see the original:
Microsoft proposes AI ads in Bing
Google pays Apple a share of revenue generated from Chrome search traffic, according to a new report from The Register. Revenue share reveal. In a 356-page report, published June 10, 2022, there was a key redaction: Google pays Apple a share of the search revenue it earns from browser traffic on iOS in the following contexts: in return for being the default search provider on Safari, Google pays Apple a share of revenue derived from Safari search traffic; and pursuant to various commercial arrangements, Google pays Apple a share of revenue derived from [redacted] search traffic.
See the article here:
Report: Google sharing Chrome iOS search revenue with Apple
As I go down the rabbit hole of exploring the new Microsoft Bing AI with ChatGPT , I keep finding more and more interesting answers. One such example is when I ask Bing Chat a question and it sources itself as one of the answers. Yes, Bing Chat can list bing.com as a citation for an answer in its search results
Read more from the original source:
Bing AI chat needs to stop sourcing the Bing search results
Learn Google’s best practices for making links crawlable, including guidance on anchor text, internal links, and external links. The post Google Updates Help Article On Link Best Practices appeared first on Search Engine Journal .
Continued here:
Google Updates Help Article On Link Best Practices via @sejournal, @MattGSouthern
With all the talk of Google Bard and Microsoft’s Bing AI with ChatGPT over the past several days, we all keep thinking more about how search and publishing will change in the future. As we covered before, content creators are concerned about if there will be ROI in creating content that might not get clicks.
More here:
The big concern for publishers is when AI becomes the journalist
YouTube has the second-highest number of active users making it the world’s most popular video-first social media platform. The platform can be credited with keeping viewers engaged since its launch in 2005
Follow this link:
How the YouTube algorithm works: What marketers need to know
What a week, we had another big unconfirmed Google search ranking algorithm update. Google Ads had a pretty massive bug with campaign disapprovals and suspensions.
Continue reading here:
Search News Buzz Video Recap: Big Google Search Update, Google Ads Bug, New Link Best Practices & More On Bing AI Search
While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types.