A brand’s approach to empathy, AI, and personalization offers key insights for CMOs aiming to drive impactful marketing campaigns and business growth. The post How CMOs Can Tell Stories To Manage Change [Case Study With Mondelēz International] appeared first on Search Engine Journal
Follow this link:
How CMOs Can Tell Stories To Manage Change [Case Study With Mondelēz International] via @sejournal, @gregjarboe
You can’t add EEAT to a site, but you can create the conditions that lead to the signals Google equates with it The post Reimagining EEAT To Drive Higher Sales And Search Visibility appeared first on Search Engine Journal .
Excerpt from:
Reimagining EEAT To Drive Higher Sales And Search Visibility via @sejournal, @martinibuster
Description: Struggling to reach users on generative search platforms? Learn how Generative Engine Optimization (GEO) helps you capture and convert high intent traffic.
See the original post here:
What Is Generative Engine Optimization [Tips & Workflows To Do It]
WordPress posted a reminder that the WordPress Jubilee, in which previously blocked community members are unblocked, is still ongoing. The post WordPress Jubilee Of Forgiveness Continues appeared first on Search Engine Journal .
See the rest here:
WordPress Jubilee Of Forgiveness Continues via @sejournal, @martinibuster
Microsoft reported its third quarter 2025 earnings and it showed that its search and advertising revenue was up 21%, again. The previous quarter it was up 21% as well, then the quarter before that was up 18%, then 19% but before than it was 12% and 8%.
Read more:
Microsoft Bing Advertising Revenue Up 21% Again
Apr 25
30
Google’s recently updated Search Quality Raters Guidelines reflect Google’s search ranking priorities The post Google’s Updated Raters Guidelines Refines Concept Of Low Quality appeared first on Search Engine Journal .
Read the rest here:
Google’s Updated Raters Guidelines Refines Concept Of Low Quality via @sejournal, @martinibuster
Apr 25
30
Google’s John Mueller answers why a landing page about a domain migration ranks for an e-commerce search query The post Google Answers Why Landing Page Ranks For An E-Commerce Query appeared first on Search Engine Journal .
See original here:
Google Answers Why Landing Page Ranks For An E-Commerce Query via @sejournal, @martinibuster
Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers greater transparency into campaign performance across all Google surfaces.
See the original post here:
Channel Reporting Is Coming To Performance Max Campaigns via @sejournal, @brookeosmundson
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console may be rolling out desktop versus mobile Discover performance data…
Go here to read the rest:
Daily Search Forum Recap: April 30, 2025
Apr 25
30
We know Google will be bringing Google Discover to the desktop interface, heck, we’ve seen Google testing it for a while now. But did you know that Google will also show the breakdown of mobile versus desktop performance of Google Discover in Google Search Console?
More here:
Google Search Console Discover Performance Report Hack Suggests Desktop & Mobile Data Filters Coming