Outdated SEO tactics can backfire.
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6 SEO Practices You Need To Stop Right Now via @sejournal, @martinibuster
Oct 24
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YouTube expands AI video summaries globally while rolling out several new creator tools. The post YouTube Expands AI-Generated Video Summaries, Adds New Tools appeared first on Search Engine Journal
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YouTube Expands AI-Generated Video Summaries, Adds New Tools via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
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Daily Search Forum Recap: October 30, 2024
Google held that Web Creator summit yesterday at the GooglePlex, where Google told victims of previous search ranking updates including the September 2023 helpful content update, that a new search ranking update is coming fairly or very soon, but if they were hit by the helpful content update, they should not expect to recover and they likely should move on to new things.
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Google: Search Ranking Update Coming Soon But HCU Victims May Not Recover
Google / Alphabet reported its Q3 2024 earnings last night, where its ad revenue hit $65.85 billion, up 10% from last year’s quarter of $59.65 billion. Google’s revenue was up 15% with $88.3 billion and its profit was up 33% to $26.3B. Search revenue specifically was up 12% to $49.39 billion.
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Google Ad Revenue Up 10% – With Biggest Ad Revenue Quarter Ever
Google Ads has a new asset type with enhancement features named business links. Google posted a new help document that says, “Business links is a new asset type with enhancement features that allow you to target customized and varied user intents all in a single Search ad.”
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New Google Ads Business Links Asset Type
Ginny Marvin, the Google Ads Liaison, has confirmed that a Google ad representative, a Google employee, has made unauthorized changes to a Google ad account. Marvin wrote that following up after an investigation on the matter, “we did not properly follow our processes for ensuring approvals are granted before making changes.”
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Confirmed: Google Ad Rep Made Unauthorized Changes To Ad Account
You thought Google was sneaky with their ad or sponsored labels.
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Bing Tests Hiding Ads Labels After Domain
Google is testing a search ad product carousel format that has these sub-categories that scroll as you swipe through the carousel of products. This format looks familiar but I cannot find any coverage of this new look, so I am covering it now.
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Google Tests Scrollable Search Ads Categories
Discover how AI tools can streamline PPC workflows, from data analysis to budget forecasting, helping marketers optimize campaigns efficiently and effectively.
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Streamlining PPC Workflows With AI: How Efficiency Meets Effectiveness via @sejournal, @brookeosmundson