In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack reductions, diversifying your local SEO efforts, the services feature, and the amazing SEO community…
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Vlog Episode #252: Dave DiGregorio On The Sports Trading Cards Market
On Friday, Google’s Search Liaison, Danny Sullivan, said that the search company has taken steps to deal with the parasite SEO problem. He also added that the specific change with the upcoming helpful content update is still not live yet but Google did take other steps to deal with the issue.
Link:
Google: We Have Taken Steps To Deal With Parasite SEO & More To Come
OpenAI responded to the complaints that ChatGPT’s GPT-4 is getting “lazier.” The AI company responded to X saying, “we’ve heard all your feedback about GPT4 getting lazier! we haven’t updated the model since Nov 11th, and this certainly isn’t intentional. model behavior can be unpredictable, and we’re looking into fixing it.”
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OpenAI On ChatGPT GPT-4 Getting Lazier
Danny Sullivan, Google’s Search Liaison, said something that is probably somewhat obvious to many of the readers here, that SGE is not able to tell you how Google’s search ranking systems work, what scores or ranking factors it does or does not use, or any of that. SGE learns from the web, not from secret algorithms that are not public for the LLMs to learn off of.
Link:
Google: SGE Does Not Show You Google’s Search Ranking System
Google has confirmed it is looking into reports of Google Search showing the wrong image for the story it displays in the search results. Recently Google has been showing the headshot of the reporter, instead of showing the main article’s image, for some top stories images in the search results.
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Google Search May Show Reporter Headshots As Story’s Main Image
Updated Astra Starter Templates with AI integration can create an entire website, including content and images The post WordPress Starter Templates AI – Build A Site In 60 Seconds appeared first on Search Engine Journal .
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WordPress Starter Templates AI – Build A Site In 60 Seconds via @sejournal, @martinibuster
Dec 23
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Rudolph At Google
There are two competing questions in search marketing that may not have obvious answers: Why spend money on a Google Ads campaign if I can just rank organically? Why try to rank organically if I can just run a Google Ads campaign? The answers to these questions are multifaceted, but they are not difficult to understand. Let’s explore the push and pull between SEO vs
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SEO vs. Google Ads: Where Should Marketers Invest?
Google’s John Mueller answers if domain age has an impact on search rankings The post Google Answers If Domain Age Impacts Rankings appeared first on Search Engine Journal .
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Google Answers If Domain Age Impacts Rankings via @sejournal, @martinibuster
Dec 23
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Get a head start on ProductGroup changes before Google’s official announcement. Learn the why, how, and technical challenges for a seamless transition The post Google Search & Shopping, Product Variants And A Gap To Bridge appeared first on Search Engine Journal .
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Google Search & Shopping, Product Variants And A Gap To Bridge via @sejournal, @JarnoVanDriel