Santa’s elves weren’t the only ones busy this past holiday season. Paid search was also working overtime to make sure shoppers ended up with perfect holiday gifts. The share of e-commerce transactions driven by SEM during November-December 2013 was 15%, up from 14% in 2012
Santa’s elves weren’t the only ones busy this past holiday season. Paid search was also working overtime to make sure shoppers ended up with perfect holiday gifts. The share of e-commerce transactions driven by SEM during November-December 2013 was 15%, up from 14% in 2012
Providing ads with more detail improves the overall user experience. Sitelinks help users get to exactly where they need to go, and are a great way to boost your average CTR
Providing ads with more detail improves the overall user experience. Sitelinks help users get to exactly where they need to go, and are a great way to boost your average CTR. Here are some keys to success when implementing descriptive site links
Semantic technology is a term we have all heard, but does anyone really know what it means?
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Sydney Monorail Car Conference Room Key: Source: Google+ Google… Please visit Search Engine Land for the full article.
We’ve covered many Google user interface tests and we’ve seen the bigger Google fonts in the search results…
Google has launched the API for the new Google Shopping Campaign type for managing product listing ads (PLAs). The API is available to agencies and third-party platforms to facilitate large-scale implementations
The fact that content drives the Internet is nothing new, though today, there is a greater emphasis on the importance of quality. Internet marketers can no longer rely on publishing enormous amounts of thin content on online magazines, low-quality blogs, and article directories to build links and drive traffic to their main websites.