Gary Illyes from Google said that he does enjoy and like answering SEO questions but he doesn’t like when it leads into an SEO argument.

Here’s to a great 2017 full of learning, growing and driving digital transformation! Register for MarTech San Francisco today and get the best deals on All Access Passes. Looking forward to seeing you May 9–11 at the world’s premier marketing technology conference! The post Get your… Please visit Search Engine Land for the full article

Need to secure your site, but not sure where to start? Check out columnist Stephanie LeVonne’s helpful guide to SSL certificates and get informed. The post A comprehensive guide to SSL certificates appeared first on Search Engine Land.

Columnist Christi Olson of Bing discusses some of the ways Bing Ads changed over the course of last year and looks at trends to see what’s ahead for 2017.

Google launched Penguin 4.0 in late September, but it took a while to roll out and see recoveries.

New technologies are about to bring a paradigm shift in the online shopping space.

Ethics in business is alive and well, and those businesses who embrace it are more likely to succeed. What questions should you ask your marketing agency about ethics? The post Ethics in Online Marketing: Does Brand Morality Matter

My new favorite joke about the New Year: “I want to start a gym called Resolutions. The first two weeks it will have fitness trainers, workout equipment, everything. Then on January 15 th , we turn the whole thing into a bar.” I love that joke because it hints at an unfortunate reality: Only 64% of people keep their resolution past one month

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Local SEO, link resolutions for 2017 & New Year’s Day Google doodle appeared first on Search Engine Land

Here’s to a great 2017 full of learning and growing your SEO and SEM success! View ticket options and rates here. We look forward to seeing you at SMX West, March 21–23 in San Jose! The post Start your SEO and SEM campaigns off fresh with tactics that work appeared first on Search Engine Land