Want your content to succeed this year? Then you need a strategy. Here are five big trends shaping the future of content marketing strategy.

It’s easy to get caught up in the day-to-day of your SEO campaigns, but columnist David Freeman advises you to stop for a moment and take a look at the bigger picture. The post SEO priorities for the new year appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Google aims to make it easier for business owners to manage their photos within Google My Business. The post Google My Business revamps photo management for Google Maps listings appeared first on Search Engine Land. Please visit Search Engine Land for the full article

John Mueller addressed two different questions around AMP in the past 24 hours or so. The first, he said AMP is not a ranking factor…

Columnist Marcus Miller shares how his company has adapted an agile framework, Scrum, to better manage his company’s marketing and SEO projects for improved client results. The post Using agile project management for SEO & digital marketing appeared first on Search Engine Land. Please visit Search Engine Land for the full article

The company says efforts to crack down on payday loan ads, ads that look like system errors and “tabloid cloaking” ads were among those that led to an increase in removed ads in 2016. The post Google’s 2016 Bad Ads Report: 1.7 billion ads removed, including fake news ads appeared first on… Please visit Search Engine Land for the full article

Yesterday we reported Google was testing a green outlined ad label. This was a change from the full green ad label from the yellow ad label. Shortly after, Elzer Ramos posted on Twitter that he saw the ad label in black..

Google’s John Mueller addressed a question we covered a couple times in the past. How does Google order the results they show for a site command

Penguin 4.0 gives no value to link spam, which means that link spammers should quickly fade away. SEOs can now focus on content creation and link outreach without the fear of being overrun by spammers. The SEO industry is in a much better place because of Penguin 4.0

I don’t believe in content shock. The idea that there’s so much content out there, people are tired of content altogether? That no one’s giving new content a chance?