Want to build an SEO strategy that can withstand algorithm updates, growing competitors and industry fluctuations? Columnist Jeremy Knauff explains how to do this by rethinking your approach. The post How to build an SEO strategy to dominate your market appeared first on Search Engine Land

Jennifer Slegg wrote this morning that Google has dropped the second version of the listing for sites that are in the featured snippet. Meaning, if you have a URL in the featured snippet at the top of the page, Google won’t show it again on that page…

Many B2B organizations feel that PPC doesn’t work for them, and some are right. But columnist Pauline Jakober urges these businesses to explore a few ideas before giving up on their paid search program. The post Why the Google Search Network isn’t working for your B2B business appeared first on…

Not enough people reading your blog posts? Here are five reasons why (and how you can fix that)

Google seems to have dropped many of the carousel lists for those “best” or “top” style queries. Not all, but many.

A roundup of expert advice is great evergreen content that will naturally attract shares and links. The post The Easy Guide to Creating Expert Roundup Articles by @tthursb appeared first on Search Engine Journal .

Each year, Content Marketing World receives hundreds of nominations for the coveted Content Marketer of the Year award. Past winners include Vishal Khanna of Wake Forest Innovations (2015), Bryan Rhoads, Intel Digital Media Labs (2014) and Julie Fleischer of Kraft Foods Group (2013).

Posted by BenjaminEstes Google’s PageSpeed Insights is an easy-to-use tool that tests whether a web page might be slower than it needs to be. It gives a score to quantify page performance . Because this score is concrete, the PageSpeed Insights score is often used as a measure of site performance

Google’s animated image of a cactus caring for her cactus-offspring leads to a search for “Mother’s Day 2017.” The post Mother’s Day 2017 Google doodle celebrates all moms – even cactus moms appeared first on Search Engine Land.

Today is Mother’s Day in the United States and some other countries and to celebrate, Google has a special Google logo, a Doodle, for the day.