Today on the Google home page is a special Google logo, Doodle, for the Russian baritone singer Eduard Anatolyevich Khil. He was born today, 83 years ago on September 4, 1934 and died on June 4…

Site owners looking to capitalize on “how to” searches now have an all new source of data at their fingertips. The post Google Reveals Most Popular ‘How To’ Searches by @MattGSouthern appeared first on Search Engine Journal .

Now AMP pages can rank in Google’s position zero but Google says AMP is still not a ranking factor. The post Google officially adds AMP based featured snippets to mobile search results appeared first on Search Engine Land

Google Hotel search results now show a carousel slider for picking the type of room within a specific hotel. I searched for [trump hotels] (why not) and selected the one in NYC and it came up with a carousel for selecting the room type with the price and type of room by booking web…

Posted by bridget.randolph Part 1: An overview of structured data for SEO SEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and Yandex got together in 2011 to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. However, there’s still a lot of confusion around what structured data is, what it’s for, and how and when to implement structured data for SEO purposes. In fact, a survey carried out last year by Bing found that only 17% of marketers are using (or were planning to use) Schema.org structured data markup

Here is a recap of what happened in the search forums today…

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article

I cannot believe I am writing this but Gizmodo published a story last week named Yes, Google Uses Its Power to Quash Ideas It Doesnât Likeâ”I Know Because It Happened to Me. The story was mostly about how Google uses their power to bully reporters…

Google has doubled down on Accelerated Mobile Pages (AMP), its open source initiative designed to improve web page speed and performance for mobile users. More than 2 billion AMP pages have been published from over 900,000 domains, and many online publishers report significant gains in both traffic..

Wondering how ad performance varies based on your word choices? Columnist Daniel Gilbert shares an AdWords script that can help you to determine which adjectives are your highest performers.