Posted by randfish When is it smart to focus on viral-worthy content and clickbait? When is it not?

Here is a recap of what happened in the search forums today…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: EU wants Google’s algorithm, Google My Business descriptions & new heatmap insights appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Contributor Brett Middleton explores the current challenges and opportunities facing this budding industry, given the differences in local, state and federal regulations across the US. The post What’s different about digital marketing in the cannabis industry? appeared first on Search Engine..

The other week we reported that Bing added JSON-LD support for schema and markup. Well, now if you look at some of the Bing search results and see the markup..

Contributor Frederick Vallaeys suggests answering clients’ questions about AdWords quickly and authoritatively will make you shine like a PPC rockstar. The post Understanding campaign performance: Answers to common conversion tracking questions appeared first on Search Engine Land

Failure to improve Siri will eventually impact iPhone sales. The post Once a competitive advantage, Siri now seen as liability for Apple appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Google is bringing back the feature to edit your business description for your local listings. Back in 2016, Google removed the feature but now people are seeing it coming back into Google My Business and in the local panel…

Proposed rules are designed to redress the “superior bargaining power” of the large internet brands. The post Report: EU to ask Google, others to publicly reveal ranking factors appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Get more clicks on your paid search ads by applying these 10 PPC copywriting best practices. The post 10 PPC Copywriting Best Practices for Extra Effective Text Ads by @AdamHeitzman appeared first on Search Engine Journal .