Moz’s new Brand Authority metric quantifies brand strength, offering greater insight into online and offline influences. Explore 500 US brands ranked by highest Brand Authority.

A new metric, called Brand Authority, is now available in the Moz Pro SEO toolset and the Moz API, the company announced today. What is Brand Authority. Moz’s new Brand Authority metric can be found in Domain Overview

Google Merchant Center has been issuing a new warning – for “inappropriate titles.” The message appears to apply to Google Discover and Demand Gen ads within Google Merchant Center. Product titles that fail to meet Google’s criteria face being penalized with restricted visibility in the U.S., according to a screenshot of the warning: Why we care. A drop in visibility means your campaign will be seen by fewer potential customers, which could harm your revenue and ROI.

Google Analytics 4 Reports has added support for match types. Report Filters now supports: ‘begins with’ ‘exactly matches’ ‘regrex’ Why we care. Filters help ensure that your GA4 reports only show the data you care about, saving you time.

When strategically utilized, ChatGPT can surpass manual human effort in output quality.

I met up at one of Lance Bachmann’s businesses, 1SEO Digital Agency, where we chatted about marketing and running a business. Lance started doing digital marketing over 20 years, and while he owns five other companies…

Better keyword rankings. More traffic. Extra conversions from organic search.

Google Merchant Center can now issue warnings for “inappropriate titles.” This can happen for your Google Discover or Demand Gen ads within Google Merchant Center.

Google has added a new attribute to Google Business Profiles.

Over the past several days, some news publishers have complained that their new articles are not showing up on time in Google News and the Google News Publisher Center.