Phone call data breaks out AI referrals for the first time. Calls from ChatGPT become leads more often than any other channel, but convert average

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Image Search turned 25 years old and with that…

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Google Image Search turned 25 years old and to celebrate, Google revamped the Google Image Search home page. Instead of a clean image search box, Google added an image gallery and placed a search bar at the top of the page.

Google AI Overviews can now generate AI images based on your questions, directly in the AI Overview response in Google Search. Google wrote, “To help bring those unique ideas to life, we’re bringing image generation directly into AI Overviews in Search.”

OpenAI added more features to ChatGPT Ads Manager, the ability to exclude your ads from showing based on geo-location and/or audience lists. ChatGPT Ads Manager continues to rapidly add new advertising features to its ad platform.

GA4’s AI Assistant channel fragments traffic from a single source into three separate channels, making your AI referral numbers quietly wrong. The post GA4’s AI Assistant Channel Undercounts Your AI Traffic: How To Build One That Doesn’t appeared first on Search Engine Journal .

Google has confirmed that it is testing the hide and show sponsored results within the Google Shopping search results interface. Google launched the hide/show sponsored results in the main search results last October and is now testing this feature within Google Shopping.

Google’s John Mueller noted that if your A/B tests are “significantly different” from one and the other, then that “could be visible in search results too.” He also said, “Depending on your setup, what might happen is that one or the other version is used for indexing.”