Here is a recap of what happened in the search forums today…
The rest is here:
Daily Search Forum Recap: January 26, 2023
Twitter just launched a beta program that’s available to all advertisers called Search Keyword Ads. The announcement was made on Twitter. How it works
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Twitter has launched a Search Keyword Ads beta test to all advertisers
Interest in AI technology and, more specifically, OpenAI’s ChatGPT product has skyrocketed in recent weeks.
Meta lifts two year ban on former president Trump, promises that guardrails will impose heightened penalties for new violations of policy The post Meta Reinstates Trump to Facebook & Instagram appeared first on Search Engine Journal .
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Meta Reinstates Trump to Facebook & Instagram via @sejournal, @martinibuster
Google strong-armed ecommerce marketers into Performance Max campaigns in 2022 by deprecating Smart Shopping and Local campaigns in favor of fewer levers and more AI-driven results. As I wrote in a column looking back on Google’s biggest 2022 moves , most advanced search marketers begrudged this direction since more controls provide good marketers more room to outpace their peers, giving their brands a competitive edge
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Performance Max for B2B: 4 best practices
A couple of weeks after I said I thought Google would stop publishing SEO case studies, Google just published a new one.
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Google Publishes A New SEO Case Study, This One From Vimeo On Video SEO
Microsoft Bing is testing a new search bar interface on image search (I believe) where the search vertical options, such as web, videos, news, etc, are now presented in a drop-down bar and Bing added an “explore” and “collect” option across the bar instead.
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Bing Search Menu Drop Down With Explore & Collect For Images
Last December, we caught Google testing an experimental feature named content ideas in Google Search Console. Well, yesterday, Google sent more invites to this feature but noted the feature is only available until March 28, 2023 and then it goes away.
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Google Search Console Content Ideas Going Away March 28th?
Google is opening access to the local car inventory beta feature to all US dealerships using the cars for sale feature in Google Business Profiles. Greg Gifford reports that Google has opened this beta feature now to all US-based dealerships. Cars for Sale open
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Google rolling out cars for sale in Google Business Profiles
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Google is testing a new design for the trusted store badge in the paid shopping results. The Google Trusted Stores program to all U.S.
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Google Tests New Trusted Store Badge