Google answers whether machine-translated content with only minor editing changes is still good enough. The post Is Google Okay With Minor Tweaks To Machine Translations
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Is Google Okay With Minor Tweaks To Machine Translations? via @sejournal, @martinibuster
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: October 24, 2022
The new ad creation process has advertisers first enter an objective; either reach, engage, or maximize sales. That first initial choice informs the available options and recommendations made downstream in the campaign creation.
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Instacart releases a new, streamlined ad creation process
Google updated its policies for the Unavailable Videos Section of the Google Ads Technical Requirements Policy. The update explains additional reasons why a video ad may not serve. This should enable advertisers to understand what issues have arisen, why the ads aren’t showing, and how to resolve the issue
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Google has updated its Unavailable Video policy
Google is rolling out a new placement option for video ads that allow advertisers to target specific types of music on YouTube. The post Google Adds Music Genres As Placement Option For Video Ads appeared first on Search Engine Journal .
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Google Adds Music Genres As Placement Option For Video Ads via @sejournal, @MattGSouthern
Journalists, editors & SEO professionals – looking to upgrade your knowledge in the field?
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NESS 2022: How This News SEO Conference Shaped A Community via @sejournal, @NewsSEO_
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Satisfy a younger generation’s appetite for immersive, community-driven experiences for your global brand. Here’s how, according to gaming and sports marketing expert, Kevin Kim. The post How Should Global Brands Engage Gen Z During The FIFA World Cup?
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How Should Global Brands Engage Gen Z During The FIFA World Cup? via @sejournal, @gregjarboe
The latest B2B Content Marketing Benchmarks, Budgets and Trends Report found that 67% respondents are being asked to do more with the same resources compared to a year ago. Many teams will keep being pressed to work under constraints in the coming year as economic uncertainty affects planning and budgets
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B2B Content Marketing: Making Small Budgets Do Big Things
Not sure why you’re missing the mark on your international, locally-translated content?
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4 Questions To Ask When Your Content Doesn’t Convert Globally via @sejournal, @motokohunt
In part one, I do a lot of bantering with Greg Finn and talk about his history in the space and the growth of his agency, Cypress North. In part two we start to talk about his contributions to the industry, and then here in part three…
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Vlog #194: Greg Finn On Why Google Ads Will Decline