Oct 22
31
Get critical insights on Google’s open bidding, ID services, how AI can play a future role, bidding after cookies, CTV, trends, and more. The post The Future of Programmatic: Transparent & Value Driven [Podcast] appeared first on Search Engine Journal .
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The Future of Programmatic: Transparent & Value Driven – Ep. 291 via @sejournal, @lorenbaker
Google is rolling out new ways to analyze data using Ads Data Hub with solutions designed for marketers and third-party measurement partners. The post Google Rolls Out 2 New Ways To Analyze Data In Ads Data Hub appeared first on Search Engine Journal
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Google Rolls Out 2 New Ways To Analyze Data In Ads Data Hub via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: October 31, 2022
Google’s Ads Data Hub helps advertisers do customized analyses for their business objectives while maintaining user privacy. Because marketers and measurement partners have different needs, Google has created two different solutions: Ads data Hub for Marketers and Ads Data Hub for Measurement Partners
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Google introduces Ads Data Hub for Marketers and Measurement Partners
In the history of Google page speed ranking algorithms, we had three different announcements. Most recently we had the page experience update from 2020 that uses core web vitals, in 2018 we had the Google page speed update , and then in 2010 we had the Google site speed update .
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Google’s 2010 and 2018 page speed algorithms were replaced by core web vitals
Google has just announced three new tools to measure cross-platform app conversions, strengthen performance with privacy-focused measurement, and adapt to iOS and Android standards.
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3 new tools to measure Google app performance and privacy
Rick Mariano is the Vice President of Digital at Hearst and he runs LocalEdge…
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Vlog #195: Rick Mariano On Providing High Volume Digital Marketing Services At Low Cost
Oct 22
31
It was a cold, dark night.
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10 spooky SEO tactics to axe in 2023
A new study from Sterling Sky shows that putting keywords in the local reviews on business listings does not help improve the local listings ranking in Google Search. The study said, “it does not improve rankings.”
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Keywords In Local Reviews Does Not Impact Google Local Rankings; Study Says
Google seems to be testing displaying some fall season decorations in the search results. So Google is adding these colored leaves to the background of some search features.
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Google Tests Fall Decorations In Search Results