OpenAI has dropped the “Sponsored” label on its ChatGPT Ads for an “Ad” label. The position of the label also moved from the top left of the ad box to the right side of the individual ad unit.
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ChatGPT Ads Drops Sponsored Label For Ad Label
Google Ads is adding new reporting to Performance Max campaigns for product reporting by asset group and also a report to view audience segments by spend. These reports should give you more clarity in your ad campaign spend and to understand the ROI of such spend.
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Google Ads PMax Product Reporting By Asset Group & View Audience Segments
Your internal link structure gradually loses effectiveness as new content pulls equity away from important pages. The post Why Internal Links Quietly Decay & How To Reclaim The Equity You’re Losing appeared first on Search Engine Journal
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Why Internal Links Quietly Decay & How To Reclaim The Equity You’re Losing
Google confirmed that meta descriptions are not a requirement, then explained why it’s not pointless to write them. The post Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile
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Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile. via @sejournal, @martinibuster
Jun 26
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The “separate AEO strategy” consultants have been selling collapses when Google itself says it’s one playbook. Here’s what that means for how you build
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Search And Agents Are One Product. You Only Need One Playbook via @sejournal, @slobodanmanic
Google says publishers who want to survive in AI Search need to start making content users actually want to read.
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Google Says AI Visibility Hinges On Content People Actually Want To Read via @sejournal, @martinibuster
Jun 26
27
The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here’s what the research and Google’s June update say. The post Google’s Spam Update Now Reaches AI Answers.
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Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard via @sejournal, @MattGSouthern
Jun 26
27
The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here’s what the research and Google’s June update say. The post Google’s Spam Update Now Reaches AI Answers
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Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard via @sejournal, @MattGSouthern
Bruce Clay, a founding figure who shaped the SEO marketing industry, has died. His concepts continue to influence professionals to this day.
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Bruce Clay, One of the Founding Figures of SEO, Has Died via @sejournal, @martinibuster
Bruce Clay, known as the Father of SEO, passed away in late May. Bruce Clay started his company before there was even an SEO industry and is known for helping it become a true professional industry
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The Industry Mourns The Loss Of Bruce Clay: The Father Of SEO