Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking volatility may be heating up today…
Originally posted here:
Daily Search Forum Recap: May 8, 2025
Discover 6 new ways to scale and optimize PPC campaigns across multiple sectors using AI tools, automation, and client-specific strategies, without sacrificing performance.
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Ultimate PPC Campaign Optimization: 6 New Ways To Easily Run Dozens Of PPC Campaigns For Different Sectors via @sejournal, @CallRail
Clear SEO storytelling can turn routine metrics into strategic insights. Here’s how to make your reporting more meaningful to business leaders.
Excerpt from:
Telling Better Stories With SEO Data To Show Business Impact via @sejournal, @TaylorDanRW
It has been a couple of weeks since we last reported on a Google search ranking update, I bet a ton of you were wondering if I was feeling off. But it has been relatively calm for the past couple of weeks, that is until today
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Google Search Ranking Volatility Spiked Thursday – May 8th
Google has launched several new charts within the Google Ads interface. We recently saw the table tree view (which was not 100% new, I was told) and now we are seeing new stacked bar chart, stacked column chart, combo chart, stacked area chart and 100% stacked area chart.
See the rest here:
Google Ads Launches New Charts: Bar, Column and Time-Series
Google is testing new buttons and tags on its local listings and local ads. These include a new “read reviews” button, various appointment tags and other business descriptive tags.
Continue reading here:
Google Tests Read Reviews Button & Appointment Tags On Local Listings
Yesterday, Apple’s Eddy Cue said searches on Google via Safari were down last month for the first time in 22 years. Then later, Google issued a statement saying there was an “increase in total queries coming from Apple’s devices and platforms.”
More here:
Apple Says Google Searches Down On Safari & Google Says Searches Are Up
Google is testing a slightly different layout for its search result snippets. Google seems to be indenting the title link, URL and description to the right and placing the favicon indented to the left of that placement.
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Google Tests Alignment Changes To Search Result Snippets
Google Business Profiles has another bug, this time with the toggle to hide or show the business address. The toggle for “Show business address to customers” just does not work – I even tried it myself and it is not working for my business.
See original here:
Google Business Profiles Show Business Address Toggle Broken
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Understand how Google Ads automation works and how to shape your ad copy for better performance. The post How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features appeared first on Search Engine Journal .
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How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features via @sejournal, @LisaRocksSEM