Google announced that their App Indexing protocol, the ability for Google to link search results to your mobile apps direct deep content now supports eight new languages. App Indexing lets developers markup their content so that if a searcher has an Android app installed on their phone, and the..

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

Onsite copy is still one of the most important ranking factors, especially for newer sites.  The trick is knowing what to look for, how to write it, and how to help it convert into sales.  If you’re working on onsite SEO and copy, below are five things you may want to double-check before you hit publish.  These tips could help your site to beat the big box retailers, the giant marketplaces, and help to convert more sales. 1.  Get Rid of the Me Me Me and Make it You You You! Read your copy and see if it is all about you […] The post SEO 101: 5 Ways to Optimize Your E-Commerce Content by @rollerblader appeared first on Search Engine Journal

A lot of search news this week at the Search Engine Roundtable. Matt Cutts of Google gave us on the record what Panda 4.0 was

Not understanding the client’s business or economics, not doing enough keyword and competitive analysis, using a generic proposal template, and lack of communication and reporting the wrong metrics will cost you future business and current clients.

Should a company that includes the phrase “don’t be evil” in their code of conduct be expected to block counterfeiters from buying ads on their search engine result pages? Is it “evil” to sell AdWords to websites that are filled with copyright infringing photos? These… Please visit Search Engine Land for the full article.

Ruben Gomez noticed that Yahoo is testing a new user interface for their search results, which sticks the top search bar to the top of the page, no matter how far you scroll down the page. Here is a picture showing the scroll bar midway down the page, but the top search bar stuck at […] Please visit Search Engine Land for the full article.

Dynamic Remarketing With Precision Remarketing Lists For those of you who read my last post, I finally have collected about a month worth of data after setting up that laser targeted remarketing campaign. The ROI is peaking at 2400% ROI for some of the ad groups and the ROI of the entire campaign is averaging well over 1600%. These types of numbers are impressive but it’s never enough

It’s all about the client. Whether you’ve just landed a new client or you’ve recently started working for a new company or agency, here are seven ways to ensure your client’s accounts are optimized and performing at their highest level.

Facebook Adds Audio Matching to Get You Posting More About TV – Facebook wants you to post about TV so much that it will now start writing the posts for you. The social network today announced a new feature that uses a phone’s microphone to identify a show or movie airing on one of 160 TV channels. AdAge Only 16% of B2B Companies Use Marketing Automation: Study –  A paltry 16% of North American B-to-B companies use marketing automation technology, according to new study by SiriusDecisions