Archive for May, 2016

Google Search Console Checks For Apple Universal Links For App Association

2016/05/17

As you know, Google Search Console will let you track your app’s analytics and crawl stats for Android apps. It also lets iOS app developers submit their iOS apps so they can do the app association to their web site…

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Here’s an AdWords script to check for empty ad groups

2016/05/17

See if you’ve left any ad groups empty with a new script from columnist Daniel Gilbert of Brainlabs. The post Here’s an AdWords script to check for empty ad groups appeared first on Search Engine Land. Please visit Search Engine Land for the full article

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How one small word makes a huge difference on Google SERPs

2016/05/17

Recently we’ve had a lot of internal discussions about the importance of keywords and the various combinations, including match type. This discussion revealed a few interesting nuances that I thought were worth sharing.

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Search intent signals: aligning organic & paid search strategy

2016/05/17

Columnist Jim Yu explains how understanding searcher intent in regard to the buyer journey can help paid and online search marketers work together more effectively. The post Search intent signals: aligning organic & paid search strategy appeared first on Search Engine Land.

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Google’s Gary Illyes On Crawl Budget, Scheduling & Host Load

2016/05/17

During the Stone Temple Consulting Q&A with Gary Illyes on YouTube the other week, he spoke about crawl budget and how Google doesn’t necessarily crawl based on crawl budget. He said internally…

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Google launches their new mobile friendly testing tool

2016/05/17

Google revamped the mobile friendly testing tool after it’s initial launch back in November 2014. The post Google launches their new mobile friendly testing tool appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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How do I make sure my site is mobile friendly? A checklist

2016/05/17

As we reported in our SEM news round-up on Friday, Google’s Webmaster Trends Analyst John Mueller confirmed that the latest wave of changes to Google’s mobile-friendly ranking signal has now finished rolling out.

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Directory Submission Sites Google (Still) Likes by @sejournal

2016/05/17

Know what to consider in online directory submissions The post Directory Submission Sites Google (Still) Likes by @sejournal appeared first on Search Engine Journal .

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GIFs and Google: Good Content or Bad SEO Practice? by @ChandalN

2016/05/17

What are the consequences of dynamic GIF content? Are GIFs good content practice or bad SEO practice? The post GIFs and Google: Good Content or Bad SEO Practice?

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Google Launches New Mobile Friendly Testing Tool by @SouthernSEJ

2016/05/17

Google has launched a new mobile friendly page testing tool which can be reached from the mobile usability report in Search Console or by visiting this the link here. I must caution anyone who tries to visit this link via their mobile device that the testing tool may not work for them. I tried this test using both my phone and tablet I kept getting the error saying no robots allowed. This is something Google will have to work on, because what good is a mobile usability test if it’s not usable on mobile

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