Archive for August, 2017

Google Calls Algorithm Monitoring Tools "Blackhat Scrapers"

2017/08/17

Back in the good old days, I use to simply use the chatter in the SEO discussion forums to communicate with you all if I feel there was a major or minor Google Algorithm update…

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Lee Odden Shares Ways to Supercharge Your Content with Influencer Marketing

2017/08/17

Sitting across the aisle from a renowned digital marketing strategist and speaker on a daily basis has tendency to allow you to take for granted the knowledge stockpile that is just a few feet away. Tuesday was a good reminder of that. When Lee Odden , CEO of TopRank Marketing, promised the crowd at the 2017 Digital Summit Minneapolis 45 minutes of content in his 25-minute closing keynote, he was not joking.

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Dynamic Search Ads pilot in Bing Ads now open to all US advertisers

2017/08/17

Ads are automatically matched to queries based on advertisers’ website content. The post Dynamic Search Ads pilot in Bing Ads now open to all US advertisers appeared first on Search Engine Land.

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How important is Google Shopping for retailers?

2017/08/17

Columnist Andy Taylor shares his views on the recent European Commission antitrust ruling against Google and how this might impact retailers that rely on Google Shopping for sales.

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404 vs Soft 404 Errors: What’s the Difference & How to Fix Both by @benjarriola

2017/08/17

Know the difference between error 404s and soft 404s and learn how to fix the SEO issues behind them. The post 404 vs Soft 404 Errors: What’s the Difference & How to Fix Both by @benjarriola appeared first on Search Engine Journal .

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Google Explains Why Rich Snippets Are Not Showing Up in Search Results by @MattGSouthern

2017/08/17

Google Webmaster Trends Analyst, John Mueller, was recently asked why rich snippets are not showing up in search results. The post Google Explains Why Rich Snippets Are Not Showing Up in Search Results by @MattGSouthern appeared first on Search Engine Journal .

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Google is testing a new lightweight search app for slow internet networks

2017/08/17

Check out the experimental version of a Google search app designed for slower internet connections that Google is currently testing. The post Google is testing a new lightweight search app for slow internet networks appeared first on Search Engine Land

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Google: We Care About URL & Last Modification Date

2017/08/17

Google’s John Mueller said on Twitter this morning that Google doesn’t really care much about the priority field in the XML Sitemap…

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Think You Know Who Your SEO & PPC Competition Is? Think Again! by @KatyaBovykina

2017/08/17

In addition to fending off your main business competitors, you need to keep your SEO & PPC competitors in check. The post Think You Know Who Your SEO & PPC Competition Is

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Why & How to Use Sponsored Posts by @alextachalova

2017/08/17

Sponsored posts can be a good alternative to display ads. Learn how you can get the most out of them. The post Why & How to Use Sponsored Posts by @alextachalova appeared first on Search Engine Journal

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