Google is now showing directly hotel booking links directly inside the AI-generated responses within AI Mode. This can lead to sending hotels direct traffic in the AI response, which seems like a win to me.

AI magnifies what you give it.

Stop getting garbage content from AI! In this episode of Whiteboard Friday, Chima Mmeje shares 7 actionable tips for writing great content with LLMs by leveraging training documents, guardrails, and storytelling.

Stop getting garbage content from AI! In this episode of Whiteboard Friday, Chima Mmeje shares 7 actionable tips for writing great content with LLMs by leveraging training documents, guardrails, and storytelling.

Google Analytics now separates AI assistant traffic from referrals with a new default channel group for recognized chatbot referrers like ChatGPT and Gemini. The post Google Analytics Adds AI Assistant As Default Channel Group appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

When your brand disappears from ChatGPT or Perplexity, the fix isn’t more content. It’s diagnosing which layer broke down. The post Stop Treating AI Visibility As One Problem.

Over the past day or so, I am seeing a large spike in signs that there is Google search ranking movement and volatility. This is between the SEO community chatter spiking, as well as some of the tools showing some big volatility swings.

Google announced that GA4, Google Analytics, has a new AI Assistant traffic measurement. This allows you to track AI chatbot traffic, like from ChatGPT, Gemini, and Claude

Google is expanding its vehicle ads to support more vehicles in the United States. Specifically, All-Terrain Vehicles (ATVs), RV’s Utility Task Vehicles (UTVs), and non-motorized trailers, such as travel trailers and campers are now supported in Google Vehicle Ads.