If you do business online (who doesn’t?), then optimizing your site for search is crucial. Organic search results are an excellent place to advertise to potential buyers and reach new clients.
Image Credit: Jared Tarbell/Flickr Google changes its search engine’s ranking algorithm over 500 times a year according to Moz, and keeping up with each change can be an exhausting task — unless you understand the purpose behind the changes and implement a more holistic approach to your search strategy. Understanding Google’s intentions with these updates will […] Author information Muhammad Saleem Muhammad Saleem is an award-winning digital marketing consultant who has been recognized for outstanding achievement executing social media and search engine marketing strategies
Most businesses understand the importance of implementing SEO tactics into their overall marketing strategy. However, many executives still think that there is a one size fits all SEO program, and by simply copying the same methods as their competitors they will see an instant improvement in their companies’ search rankings. Unfortunately for these misguided professionals, […] Author information Erin Cushing Erin Cushing is an Account Manager and Social Media Manager at inSegment, Inc
An unfortunate reality of being a blogger or SEO is that you’re going to get a lot of rejections.
Imagine tweaking your WordPress theme for hours, aligning those images, increasing line height so text is easier to read, setting that call-to-action button color, making featured images bigger… Weeks later you see there’s an update for your theme. You hit that Update button and BAM, your site’s a soup
Everybody seems to be in a hurry these days, and online loading times matter. Studies show that speedy WordPress websites perform better in terms of: Conversions Usability SEO (search engines really appreciate speed) Likeability Time People Spend Browsing Now, let’s take a look at how to quickly increase the speed of your WordPress website! 1
In a world where everyone is in search of the magic bullet that will increase both sales and website traffic, what if I told you that all you had to do to start immediately performing at a higher level is to differentiate yourself from your competition? To paraphrase Seth Godin, there are a lot of […] Author information Sujan Patel Sujan Patel is the co-founder of Single Grain, an SEO Agency based in San Francisco, CA
It’s little known that Google was never meant to be a company. In fact, in 1998 Vinod Khosla (one of the first investors in Google) managed to convince Larry Page and Sergey Brin to sell their technology to Lycos, Excite, or Yahoo, the leading search engines of the time, for a paltry million dollars so […] Author information Johann Beishline Co-founder at Lezal Marketing Johann Beishline is the co-founder of Lezal Marketing – an Internet marketing firm in Phoenix, AZ. He is an avid runner & coffee drinker.
Update everything. Now! note: Before hitting that update button, create a backup. Updating your WordPress installation, WordPress theme and plugins should be painless if you use WordPress products created with WordPress best practices in mind.
A lot of people, especially Internet Marketers, tend to stay away from marketing on Facebook. They think monetizing Facebook is impossible, its hard to attract fans, and some even say the Facebook days of marketing are over. I’m here to set things straight