Last week we launched ClickZ Intelligence , a new service providing actionable insights into the worlds of digital marketing and ecommerce. One of the reports we launched with is the first in a series of in-depth and practical guides to achieving m-commerce success: The DNA of a Great M-Commerce Site, Part 1: Planning . With the number of consumers who want to purchase products and services using a mobile device rapidly increasing, there is considerable pressure for companies to embrace mobile commerce, or m-commerce, as quickly as possible.
Like many, I enjoyed Rand Fishkin‘s keynote, The SEO Revolution Will Not Be Televised, at SMX West this past March. Rand is a dynamic speaker and a smart marketer; and in my estimation, he deserves most of the attention he gets. That being said, I was taken aback by his claim during the..