The secret to creating an outstanding blog is to cultivate a strong community of fans that helps generate new traffic. In this post, I will lay out some tips to creating a bustling community around a blog.
In a few weeks I’ll be giving a talk at the University of St Thomas in Minneapolis to a class on community management on a topic that I think will interest many of our readers.
This month, we learned that although 65% of brands participate in influencer marketing, just 10% of total digital marketing spend goes to social, which includes influencer marketing. Some have cried, don’t people see the opportunity? Why aren’t they spending on influencers! Technorati Media’s 2013 Digital Influence Report shared the above insight, as well as the fact that a mere 6% of social spend is allotted to marketing to influencers.
Community Manager Appreciation Day Infographic Offers Insight to CM Platforms, Roles & Traits Women still hold the majority of Community Manager positions, although men are making gains, accounting for 39% across the U.S.
We live in a world where shopping, dating, watching new films and networking can all be done online. In fact, these actions (and many more) have become a part of our everyday life. Many of us may experience buyers remorse for purchasing something online that wasn’t within budget, a desire to post a bad review after a terrible movie, or have a sense of regret after a bad date. When it comes to networking for personal and more importantly business use, there are many benefits to be had and pitfalls to be avoided. If you are able to effectively engage your online community you can experience many advantages including: An introduction to someone such as a thought leader you might not otherwise have access to. Connecting with other business professionals in your field
Last Friday, we saw the full roll-out of offer posts for business pages on Facebook. For the past year, the social networking giant has been teasing its business users with the opportunity of creating a Facebook coupon. Retail giants like Macy’s, as well as countless local storefront businesses, have been able to post specials for
October 28, 2011 marked my first attendance at the Minneapolis chapter of Social Media Breakfast (#SMBMSP). I arrived at 514 Studios around 7:45am and to be honest, I was surprised at the number of people already in the audience