It’s probably not too surprising to hear that retailers have doubled their year-over-year spend on Google product listing ads this holiday season thus far. After all, the paid format of Google Shopping had just rolled out in the fall of 2012
Over the extended holiday shopping weekend, Google Shopping same seller sales have been growing faster than Amazon among large retailers.
Here we go, just over a week until Black Friday and Cyber Monday. All hands are on deck, budgets are ready to be unleashed. The big box retailers appear posed to yet again dominate paid search results for queries related to these all-important retail days
Black Friday seems to have brought its fair share of shopping glee, according to Comscore online retail spending jumped 26% to something over $1.04 Billion this year, and for the fist time.
[ Note: If you click on the "more" tab in the presentation above and select "autoplay" it will eliminate the need for clicking through the entire presentation ] As I’m sure you’ve noticed we’re trying something a little different this week. Lee tasked me with creating a weekly news round up to share on the TopRank Blog. Who doesn’t love news?