Tag Archive

Report: PPC Tablet Spending Up 112%, Smartphones Up 113%

Published on 2013/03/28 By admin

The new IgnitionOne Digital Marketing Report for Q1 finds that overall paid search spend in the U.S. was flat for the quarter, while mobile and tablet growth remained strong.

How To Determine Your Mobile & Geo Bid Multipliers For Enhanced Campaigns

Published on 2013/03/22 By admin

As every search marketer should be aware by now, AdWords enhanced campaigns now allow you to set campaign-level bid multipliers for your mobile impressions, and also by geo.