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Has the AdWords Enhanced Campaign Apocalypse Been Cancelled? by @LarryKim

Published on 2013/07/19 By admin

Ever since Google announced the upcoming shift to Enhanced Campaigns back in February, search marketers have been moaning and groaning about the loss of control, and pundits have claimed that it’s all a big plan to drive up average cost per click (CPC). In the last few months, vendors and agencies all piled in offering Author information Larry Kim Larry Kim is the Founder/CTO of WordStream , a provider of PPC Management Tools. Google+ The post Has the AdWords Enhanced Campaign Apocalypse Been Cancelled?