Google Ads will update its advertising policies to allow ads for Prediction Markets starting on January 21, 2026. This will be allowed in the United States, but only for federally regulated entities.
Google added a new button to the Google Ads Change history report that lets advertisers quickly jump to different campaigns and ad groups in this report.
The Search terms report within Google Ads has this quick dropdown filter that lets you filter by search terms, search terms and landing pages from AI Max, search terms from Dynamic Search Ads and search terms and landing pages from Dynamic Search Ads.
Google has been publishing these videos from advertisers on the number one Google Ads launches of the year 2025. Bug Ginny Marvin, the Google Ads Liaison, was asked and she picked PMax channel performance reporting as her number one feature release for Google Ads in 2025.
Earlier this year, Google lowered the size of your data segment customer lists to 100 active visitors for the Google Display Network. Now, Google updated that to also be 100 active visitors for the Search Network and YouTube.
Google has confirmed there is a bug with Google Ads dynamic remarketing tracking where the data is not flowing into the reporting. Adesh, from the Google team, responded that the Google “teams are actively reviewing this and working toward a resolution.”
Google is testing pushing advertisers to use Google Ads Advisor from within the Google Ads reporting section. Google Ads suggested questions and prompts at the top of the report, which it thinks you would find helpful to chat with an AI bot about.
Some Google Ads MCC, Manager Accounts, are seeing channel performance reporting. This does not seem to have been rolled out to all advertisers yet, but Mike Ryan noticed it was rolling out on some of his MCC accounts.
Google Ads added a new channel control for Demand Gen to show ads in Google Maps. Some advertisers see the ability to select Maps as a placement in Demand Gen.
Google is testing appending “learn more” links to the end of the Google search ads text. So the Google Ad will have its normal ad description and at the end, Google is testing adding “Learn more” with an arrow to the right, in blue anchor underlined text.