Tag Archive
Which Is The Most “Generous” Search Engine To Local Businesses?
Earlier this month, one of our customers asked an interesting question in a training workshop. They wanted to know which search engine displayed the most local results for different types of search terms
10 Local Marketing Myths Hamstringing Your Business
As an internet marketer, I frequently encounter local business owners (and large chain store companies with many local outlets) that haven’t had time to really understand online marketing. Many of them have latched onto some myth that’s completely false — and which can keep their…
Increasing Local Reviews: Integrating Offline Marketing Tactics by @puriprashant
When we discuss local SEO, most conversations revolve around online marketing strategies and recommendations – fix title tags, include keywords, claim g+ locations, citations, link signals, and reviews. This obviously makes sense since these are the ranking factors that drive local SEO visibility.
Google Requiring Some Business To Reverify Their Listings Or Be Removed From Google Maps
Some business owners are receiving emails from Google requiring them to reverify their listings within three-weeks or their listings will be removed from Google Maps and Google+ Local. The emails contain the subject, “Action Required: You have 3 weeks to save your Google Places..
Google Preps “Hotel View” Interior 360 Imagery
Call it Google “Hotel View.” According to the Associated Press (via Fox), Google is photographing hotel interiors as part of an effort to enhance its travel content. Perhaps even more interesting, says the article, is that the initiative is being run not under the umbrella of Google..
Report: Basic Local Optimization Steps Boosted Google Visibility By 179 Percent
Digital agency and technology provider SIM Partners released a report (registration required) discussing how use of several basic Local SEO tactics can dramatically improve visibility on Google. The study involved 315 US business locations
Did Hummingbird Just Kill Your Local SEO Strategy?
Let’s cut to the chase: no, it didn’t (see Betteridge’s Law of Headlines). But Search Engine Land tells me the Hummingbird stuff really drives the page views these days, so you only have yourself to blame. 
That said, Google’s Hummingbird algorithm, along with all of the..
Local Search Marketers Guesstimate 2013 Google Ranking Factors
Despite the annual changes in the local search ecosystem, the ranking factors that Google uses to determine its local search results haven’t changed much over the past year. So say the 35 local search marketers that contributed to the 2013 Local Search Ranking Factors — organized again… Please visit Search Engine Land for the full article.
Google Business Photos Expands To Europe & Asia
Google announced they have expanded their business photos program into Europe and Asia. Google Business Photos is a way for you to share the inside of your stores on Google Maps. There are groups of trusted photographers that take the photos for syndication into the program
Keep It All Straight and Get Started with the Locals: Yahoo Local, Yelp, Google+ Local by @highervis
It’s incredibly important to get your business involved in local SEO, but businesses should not stop at just one search engine or one local listing service.