Note from Lee: When I heard from Aaron Strout that he and Mike Schneider were writing a book, Location-Based Marketing for Dummies , I knew it would be a great resource. We often do book reviews here on Online Marketing Blog but Aaron and I decided on this format instead, focusing on specific tips and tactics you can use today.
Android has almost a 10% lead over Apple in the smartphone market share race, but its lead in check-in activity is a lot smaller according to a new comScore report out today. According to comScore, Android’s overall US smartphone market share is 34.7%, compared to 25.5 for Apple.
Google has finally added full check-in capabilities to its Latitude product, following in the footsteps of Foursquare, Gowalla, Yelp, Facebook, and others that have been doing check-ins for some time now. Latitude has been a tool that lets one user share his/her location with friends, but now it… Please visit Search Engine Land for the full article
The annual Sundance Film Festival is about to converge here in Utah January 20-30, 2011, with Bing.com and YouTube as Leadership Sponsors. Bing is the official search engine of the 2011 Sundance Film Festival website, and YouTube has two special channels for the event, the main Sundance Film Fest..