Conversational blog post writing has been on the top of everyone’s to-do list since Google launched the Hummingbird update last year. At the time, we were warned in a plethora of articles (including many, like this one) that Google was moving away from keywords and into “searcher intent”. Rather than beating people with keywords, we had to speak to them in words we’d use naturally
It may have been Vegas, a jam packed day 1, or a combination of both,but the exhaustion everyone was feeling at day 2 of Pubcon was tangible. However, that didn’t in any way affect anyone’s level of excitement, as everyone was just as eager to be there.
Editor Note: Google hasn’t officially said much about “Pigeon,” so the author uses sources that have tried to compile what we do know so far about this newer update.
Google has made stark changes over the past couple years in the way it ranks websites. When one of its most recent algorithm incarnations, Hummingbird, was released in August of 2013, it created a whirlwind in the search landscape and has since continued to have far reaching impact. In its wake,..
Google has made stark changes over the past couple years in the way it ranks websites. When one of its most recent algorithm incarnations, Hummingbird, was released in August of 2013, it created a whirlwind in the search landscape and has since continued to have far reaching impact
For those of us who track our own websites, you may have noticed a Google update roll out on the 8th of January that’s been causing large fluctuations in the SERPs since then.
Note from Lee: You know the phrase, kill two birds with one stone?
It wasn’t all that long ago that our world came crashing down around us. In a very short span of time, Google took keyword research and ripped out its heart and shoved it down its throat.
At this point, the word “change” is pretty much passé in the SEO community. Every year, we proclaim that SEO is changing. Some of those changes don’t play out
If there’s ever been any question that SEO marketers need to put user needs first, 2013 was the year the search engines made it clear. Nearly every innovation in search — algorithm updates like Google Hummingbird, SERP enhancements, social integrations — was aimed at creating a… Please visit Search Engine Land for the full article