Tag Archive

The Evolution of Digital Media Buying & Omni-Channel Personalization by @teedubya

Published on 2014/09/15 By admin

Who you partner with in business can make or break your future—and LiveRamp has a knack for teaming up with only the best. The latest dynamic duo is LiveRamp + Ensighten.

The Slow, Painful Death of the Traditional News Industry When It Comes to PR by @zacjohnson

Published on 2014/02/15 By admin

How many times have you paid several hundred dollars to use one of the top PR services to launch an exciting new campaign or announcement only to receive little to no results? This happens a lot more than not.

Can TV Advertising Really Impact Search Performance?

Published on 2013/01/18 By admin

It’s relatively easy to report what happened in an ad campaign, but much more difficult to understand why things happen. Visits or conversions might go up or down, but why