This article explains the why, when, what, how, where, and who of user testing for mobile friendly websites or apps. The sooner you find out your what is wrong with your *brilliant* concept, the easier, quicker, cheaper (and less embarrassing) it is to put it right or – if it is a total flop – go back to the drawing board. That is why it is never too early to start testing and why testing should be ingrained into the design and development schedule
A new study suggests that only 20% of iOS apps and 30% of Android apps are able to support app indexing. Here’s a brief introduction on app indexing to get started… What is app indexing
Planning and budgeting for your promotional campaign at the very start of your mobile project is critical to success. It doesn’t matter how brilliant your mobile website or app is if no one knows about it or uses it. The Catch 22 is that people visit websites/apps found at the top of web search results and they download native apps that appear in app store top 10 category lists