In today’s world, the customer experience extends beyond the walls of a brick and mortar store. Customers engage with your brand through content that’s spread across multiple channels and accessed by multiple devices.
I was excited to interview John J Curtis, the SEO Manager at Walgreens about omni-channel marketing and why broad terms just aren’t working anymore. John is speaking at our next marketing conference, SEJ Summit Chicago, which is this Wednesday! If you can make it, we still have a few FREE tickets available for our Chicago event, courtesy of our partner, Searchmetrics. Request an invite! #PROTIP: Because our content is enterprise-focused, if you are a consultant but work with big, enterprise brands, mention them in your job title/company when requesting an invite. Without further adieu, here’s my interview with John