Contributor Andreas Reiffen shares how some companies are calculating yield values in order to better manage their inventory through competitive bidding. The post Can you manage your inventory with Google Shopping?
Today, Adobe announced it’s first to market with support for Bing Product Ads.
Today Bing Ads announced on its Developer blog that they plan to roll out Product Ads in the U.S.
In January, Marin Software released a study on Google’s 2012 transition from Google Product Search to the commercial, “pay-to-play” model built on Product Listing Ads. When this enhanced shopping experience was first announced in May of 2012, online retailers reacted with both praise and criticism…. Please visit Search Engine Land for the full article.