So you want your campaign to go viral… Let’s keep in mind your business objectives, shall we? As these social marketing fails will show, campaigns may take off but go seriously sideways if companies place popularity above purpose.
Hello ladies and gentleman, geeks and phreaks alike, it’s time for another edition of ‘ 7 Days of Search and Social ‘ ? It was a VERY quiet one out in the trenches last week and wouldn’t ya know it? It was the week I decided to take off for some R&R… how perfect is that