Tag Archive

Bing Shopping As A Poster Child For Consumer Confusion About Ads

Published on 2012/12/07 By admin

Bing has been escalating its attacks against Google Shopping over consumer transparency since launching its “Scroogled” campaign just over a week ago. Well, consumer confusion is a serious issue. Indeed, Bing itself can be used to illustrate some of the problems consumers face at both..

Bing Scroogled Google

Published on 2012/11/28 By admin

It’s on again: the eternal rivals fight dirty. At least one is: Bing.

Bing Attacks Google Shopping With “Scroogled” Campaign, Forgets It’s Guilty Of Same Problems

Published on 2012/11/28 By admin

Bing is attacking Google over its shift to a pay-for-play shopping search engine through a new “Scroogled” site, pledging that Bing has “honest search.” Great campaign, if it were true. It’s not.