Recently, Nathan Safran wrote a piece titled, “The Bing Dilemma: What To Do With The Little Search Engine That Can’t.” In it, he posits that everything Bing has done in the past to grab market share is not working, partly because people are so used to using Google that any hope of… Please visit Search Engine Land for the full article.
In Google’s relentless pursuit of organizing the world’s information, the most exciting shift we’ve seen over the last year is about its ability to understand the “meaning” behind content (via the Knowledge Graph) and queries (via its Hummingbird algorithm update). In… Please visit Search Engine Land for the full article
Keyword research has always been vital task for digital marketers, yet our research process hasn’t really changed in the past few years. We identify new terms thorough keyword research using basic keyword tools to help sites rank well not just for main terms but also for long tail queries. The biggest problem with keyword research is that it is a […] Author information Andrew Isidoro SEO Strategist at Box UK Andrew Isidoro is a SEO Strategist at Box UK, helping to run the digital marketing function. You can find him on his blog talking about digital marketing and the state of semantic search or on Twitter @andrew_isidoro.
Each year bloggers have to change little things about their job to keep up with Google changes, but this upcoming year bloggers are going to have to adjust their strategies more than usual. The way search is moving is probably going to affect writers the most drastically, so now is a great time to brief […] Author information Amanda DiSilvestro Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from Panda and Penguin updates. She writes for HigherVisibility , a nationally recognized SEO consulting firm that offers online marketing services to a wide range of companies across the country.
Imagine the future of SEO — a future in which you forget about using keywords or their synonyms multiple times on a page. In the future, this will be obsolete. Search engines of the future will provide users with answers to their queries by internally verifying validated data that link to…
Small businesses have been hearing a lot lately about the semantic web, and how that of course comes with semantic search, which then has to come with semantic SEO. So to make a long story short, if you don’t understand what the term “semantic” means in these contexts, you’ve got some work to do. Fortunately, Author information Amanda DiSilvestro Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from Panda and Penguin updates
Google is leveraging the knowledge graph brilliantly, while others have their own version of knowledge graph search.