There are plenty of resources online that can break down what search engine optimization (SEO) is, how search engines work, and how to improve your website to rank better in search engine results pages (SERPs). This is the age where you can Google every question that pops into your head and receive an answer in roughly 280 characters , after all.
Internet marketing is constantly changing and evolving. As soon as you feel like you have a good strategy, things change and you find yourself starting over. So how do you stay ahead of the game
The New Year will soon be here and we are looking forward to continuing to learn from some of the top marketing minds on the web about the strategies and tactics that will shape online marketing efforts in 2012 and beyond. To help you get a jump start, I have compiled a list of books coming out in 2012 that cover a range of online marketing topics including: mobile, social media, content and search engine marketing