How can B2B marketers amp up their social media listening strategy and put it to use in other areas to become better all-around listeners? Social listening is a vital aspect of modern B2B marketing, providing valuable insight into current and potential future customers, yet many marketers treat it almost as an afterthought.
If you want to have a good business meeting, you want all the participants to actively listen.
If you have multiple social media accounts, then you already know you can’t be on there 24/7. Which is why some very intelligent developers came along and built social media management tools
One of the most fascinating things about social media is its ability to clue you in to things that you might otherwise have had no idea even existed—there are tons of conversations, communities, articles and so much more just waiting to be discovered online. The trick is: How do you find all of the information online that’s relevant to you and your interests and bring it back in such a way that you can make use of it all?
Social media is a great way to promote your brand, expand your reach, and increase followers who will hopefully become customers. However, it can also create trouble when not used correctly
A magician is only as impressive as their tricks, a wizard is only as magical as their sorcery, and a social media marketer is only as good as their toolbox. Here’s a peek at some of the best free programs I use regularly to track, growth hack, and monitor our social media channels (no affiliation). […] Author information Lauren Monitz Lauren Monitz has been doing Online Marketing for over six years and has a Master’s in E-business strategy
Image Credit: Wikipedia No matter how hard you try, sometimes bad publicity is just inevitable. Even if your brand or business behaves responsibly, the threat is always present in today’s information age. All it takes is a dissatisfied customer taking to social media to voice their disappoint
When Google released its Alerts tool back in 2003, there was a lot of celebrating. Instead of waiting for weeks for Google to crawl through the web and spit back reliable results about the changes it found, people could find out about changes in their fields within mere moments. At the time, that kind of […] Author information Jean Dion Senior Journalist at InternetReputation.com Jean Dion is a writer, editor, avid blogger and obsessed pet owner.
HootSuite, the popular social media dashboard, announced it will be launching a new comprehensive social media solution for enterprise business. The HootSuite Command Center will provide measurement, monitoring, and engagement information in real-time across various social media platforms in one centralized location
[ Sponsored Post. Trackur is an online reputation management and social media monitoring tool