Twitter, Vine, Instagram, SlideShare, YouTube, Google+, Facebook, and other social networks allow users to embed public social media content across the web. These embeds of status updates, videos, presentations, and photos give brands, businesses, and publishers an opportunity to source, share, and curate content in new ways that incorporate audience participation and extend the reach of the social content to new platforms. Here are seven techniques for embedding social media content across your blog or website: 1
One of the most important steps in launching a successful social media campaign is choosing the right platform to connect with your audience. For B2B firms, where the social interactions and buyer relationships are more complex than in many B2C contexts, this is especially true. The benefits of..
Believe it or not, Snapchat has 5 million active users who aren’t all sending naughty images to each other or sexting all day. The app has become extremely popular with the kids, since it’s a fast, fun and safe way to share pics and videos with their friends and family
In the long-time ago land of 2012, “people discovery apps” were all the rage, despite the fact that many of these companies had been networking for years. Fast forward to 2013 and the scene is a bit different
The rapid growth of social media has meant that search engines now invest a significant amount of time into innovating how content discovery works on the Web. Recent projects such as Facebook Graph Search and the growth and adoption of Google+ signify the developing relationship between search… Please visit Search Engine Land for the full article
Recently, Facebook and Foursquare announced new features that will drastically change the ways local businesses leverage the social networks to build customer loyalty and drive new sales. With Facebook, the introduction of Graph Search provides businesses with greater incentive to invest time and… Please visit Search Engine Land for the full article
If you’ve been involved with marketing on the web for 10 years or more, could you have imagined what the web looks like today back in 2002? Considering the changes over the past year between Google, Facebook, Pinterest and Mobile, looking ahead just 12 months can be a challenge
A couple of weeks ago, I spoke at the excellent SMX Sydney conference. As usual, it was a great show with any number of fantastic speakers. Before my last session, I was preceded by the also very excellent Rand Fishkin from SEOmoz; his presentation on Social Media For SEO was, as with most of his…